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Tuesday, 28 October 2014

Breakfast of Champions... Sort Of


What can I say. Design Trawler writes about a reindeer blanket and President Obama goes out and buys the same one. Mam Sam Miso Mugs spotted in Warsaw, make an appearance at London Design Week months later. And now, a casual reference to my breakfast cereal of choice, the fictitious Cartier Crunch, has British fashion designer Anya Hindmarch designing couture cornflakes.

Available in limited edition from Waitrose; cleaner was not impressed; summarily binning my carton of Fashion Flakes, lost forever to the Perigot Frisbee. And herein lies the problem. Fashion is fickle, but design ensures. Had Tony the Tiger teamed up with Norman Foster to create Foster-ies, or Sir Terrance to create Conran Flakes, I'm sure said cereal box would have had a less perilous end.
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